Welcome to Brand Credential

Your guide to marketing and personal branding success

Hi I'm Justin đź‘‹

I started Brand Credential in 2019 as a resource to help people build awesome brands. But why should you listen to me?

Simply put: when it comes to marketing and personal branding, I know what I'm doing.

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Latest Articles
I Ranked 10 Articles in Google Discover  -  Here's What Worked
2/25/2024
I Ranked 10 Articles in Google Discover  -  Here's What Worked

Discover a new approach to search engine traffic.

3 Technology Trends Marketers Should be Watching
2/23/2024
3 Technology Trends Marketers Should be Watching

The rise of new consumer behaviors and marketing channels.

Personal Branding at Work—Tips for Employees
2/23/2024
Personal Branding at Work—Tips for Employees

How to make your personal brand a win for you, and a win for your employer.

3 Skills Marketers Need in the Age of AI Technology
2/19/2024
3 Skills Marketers Need in the Age of AI Technology

Future-proof your marketing skill set.

Augment Your Marketing Skills With AI
2/17/2024
Augment Your Marketing Skills With AI

How AI will create more versatile marketing professionals

What I Learned Publishing My First 2 BooksWhat I Learned Publishing My First 2 Books

5 lessons on writing and self-publishing.

The 2024 Guide to Online Income: Hard Work, Smart Marketing, and AI Tools
2/13/2024
The 2024 Guide to Online Income: Hard Work, Smart Marketing, and AI Tools

Clickbait skip - put in the work and monetize your content.

How to Make Money on the Internet in 2024 - A Guide to Content Creation and Monetization
2/9/2024
How to Make Money on the Internet in 2024 - A Guide to Content Creation and Monetization

Clickbait Skip - Put in the Work and Monetize Your Content

An Overview of Personal Brand Personality TraitsAn Overview of Personal Brand Personality Traits

Learn what personal brand personality traits are and how to decide on yours.

The Ultimate Guide to Conducting a Personal Brand InventoryThe Ultimate Guide to Conducting a Personal Brand Inventory

Assess your personal brand with this detailed guide to conducting a personal brand inventory.

How to Create a Brand Persona: A Step-by-Step Guide
1/21/2024
How to Create a Brand Persona: A Step-by-Step Guide

Learn how to create a brand persona with our step-by-step guide.

Understanding the Definition of Personal Brand CollateralUnderstanding the Definition of Personal Brand Collateral

Discover the ins and outs of personal brand collateral and how to improve yours.

Magician Brand Persona: The Art of Brand Magic
1/21/2024
Magician Brand Persona: The Art of Brand Magic

Explore the creative and inspiring magician brand persona in this in-depth guide.

The Ultimate List of Personal Brand AdjectivesThe Ultimate List of Personal Brand Adjectives

Use this list of personal brand adjectives to help you define and enhance your personal brand.

Brand Persona vs Customer Persona: Understanding the Key Differences
1/18/2024
Brand Persona vs Customer Persona: Understanding the Key Differences

Discover the crucial distinctions between brand persona and customer persona in this insightful article.

Brand Persona of the Hero: A Guide to Building a Powerful and Inspiring Brand Identity
1/18/2024
Brand Persona of the Hero: A Guide to Building a Powerful and Inspiring Brand Identity

Discover the secrets to creating a compelling brand persona with our comprehensive guide.

The Brand Persona of Gap: A Case Study on Consumer Brand Positioning
1/18/2024
The Brand Persona of Gap: A Case Study on Consumer Brand Positioning

Uncover the essence of Gap as we delve into the brand's persona, identity, and values.

The Brand Persona of H&M: A Look at the Fashion Retail Giant's Brand Positioning
1/18/2024
The Brand Persona of H&M: A Look at the Fashion Retail Giant's Brand Positioning

Discover the captivating brand persona of H&M as we delve into the inner workings of this fashion retail giant.

Apple Brand Personality: Delighting Customers With a Blend of Simplicity and Sophistication
1/18/2024
Apple Brand Personality: Delighting Customers With a Blend of Simplicity and Sophistication

Discover the captivating essence of the Apple brand as we delve into its unique personality traits and the impact it has made on the world.

The Art of Creating a Brand Persona
1/18/2024
The Art of Creating a Brand Persona

Learn to build a brand persona with this comprehensive guide.

The Explorer Brand Persona: Navigating the Terrain of Consumer Engagement
1/18/2024
The Explorer Brand Persona: Navigating the Terrain of Consumer Engagement

Uncover the fascinating and alluring brand persona of Explorer in this captivating article.

A Look at Canva's Go-to-Market Strategy
1/18/2024
A Look at Canva's Go-to-Market Strategy

Uncover the secrets behind Canva's successful go-to-market strategy.

Brand Personality Words: Articulating Brand Values and DifferentiationBrand Personality Words: Articulating Brand Values and Differentiation

Uncover the transformative potential of brand personality words in our comprehensive guide.

10 Personal Branding Words for Success10 Personal Branding Words for Success

Uncover the 10 essential personal branding words that can elevate your success and help you stand out in a crowded marketplace.

Cultivating Your Personal Leadership BrandCultivating Your Personal Leadership Brand

Uncover the transformative impact of nurturing your personal leadership brand in this insightful article.

How to Define Your Personal Brand: A Comprehensive GuideHow to Define Your Personal Brand: A Comprehensive Guide

Learn how to define and showcase your personal brand with this comprehensive guide.

Personal Brand and Company Brand: A Plan for Complementary Business and Personal BrandsPersonal Brand and Company Brand: A Plan for Complementary Business and Personal Brands

Uncover the dynamic interplay between personal and company brands and how they fuel success in the modern business landscape.

Personal Brand Intelligence: Present Your Best Brand ImagePersonal Brand Intelligence: Present Your Best Brand Image

Uncover the untapped potential within you by harnessing the power of personal brand intelligence.

Personal Branding in B2B: Reaching Your Professional PotentialPersonal Branding in B2B: Reaching Your Professional Potential

Unleash the full potential of your professional identity with the power of personal branding in the B2B world.

Refreshing Your Personal Brand Identity - Step-by-Step GuideRefreshing Your Personal Brand Identity - Step-by-Step Guide

Discover how to revamp and rejuvenate your personal brand with our comprehensive guide.

How to Determine Your Personal Brand Target MarketHow to Determine Your Personal Brand Target Market

Find out how your personal brand influences the audience you attract and the market you target.

Areas of Expertise for Personal Branding: Key Skills to Showcase Your Unique BrandAreas of Expertise for Personal Branding: Key Skills to Showcase Your Unique Brand

Uncover the essential skills to highlight your personal brand's unique expertise! From communication to problem-solving, this article delves into the key areas of expertise that will set you apart and elevate your personal brand to new heights..

Creating a Personal Brand Communication PlanCreating a Personal Brand Communication Plan

Learn how to craft a powerful personal brand communication plan with our comprehensive guide.

Personal Brand Nickname: Are Nicknames Good for Personal Branding?Personal Brand Nickname: Are Nicknames Good for Personal Branding?

Let's discuss personal brand nicknames - what are they, and do you need one?

10 Essential Personal Brand Assessment Questions10 Essential Personal Brand Assessment Questions

Read 10 key questions to assess and enhance your personal brand.

Personal Brand Discovery Exercise: Finding Your Personal BrandPersonal Brand Discovery Exercise: Finding Your Personal Brand

Find out where to start with your personal brand using this simple personal brand discovery exercise.

 Personal Brand Values: A Guide to Building an Authentic Reputation Personal Brand Values: A Guide to Building an Authentic Reputation

Personal brand values are a great way to differentiate and define your brand image.

 Personal Brand Nicknames: Elevate Your Image Personal Brand Nicknames: Elevate Your Image

A deep dive on personal brand nicknames, including tips for crafting your own.

Bacardi Brand Personality: An Analysis of Their Brand Positioning and Marketing
1/16/2024
Bacardi Brand Personality: An Analysis of Their Brand Positioning and Marketing

Let's explore the brand personality of Bacardi in this in-depth article.

Understanding Personal Brand CharacteristicsUnderstanding Personal Brand Characteristics

Get to the core of your personal brand image with personal brand characteristics.

The Impact of Casey Neistat's Personal BrandThe Impact of Casey Neistat's Personal Brand

In our latest case study we look at Casey Neistat's personal brand.

3 Effective Personal Brand Exercises to Boost Your Professional Image3 Effective Personal Brand Exercises to Boost Your Professional Image

Elevate your professional image with these 5 simple personal brand exercises.

The Key Personal Brand Building PillarsThe Key Personal Brand Building Pillars

Establish a strong personal brand this in-depth guide on the key pillars of personal brand building.

The Sage Brand Persona: A Comprehensive Guide
1/16/2024
The Sage Brand Persona: A Comprehensive Guide

Let's discuss the Sage brand persona, an intriguing and influential brand archetype.

Brands with Personality: What Makes a Charismatic Brand Persona?
1/16/2024
Brands with Personality: What Makes a Charismatic Brand Persona?

Let's discuss the characteristics that give a company a unique and memorable brand personality.

Exploring the Aveeno Brand Personality: Insights into Its Unique Identity and Appeal
1/16/2024
Exploring the Aveeno Brand Personality: Insights into Its Unique Identity and Appeal

Uncover the captivating brand personality of Aveeno in this insightful article.

The Pros and Cons of Hiring a Personal Brand ManagerThe Pros and Cons of Hiring a Personal Brand Manager

Discover the advantages and disadvantages of enlisting a personal brand manager to elevate your professional image.