Design Magic: A Deep Dive into Canva's New Magic Studio

10/19/2023
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Canva, a pioneer in democratizing design, has launched Magic Studio, a suite of new AI features for Canva.

These features aim to dramatically change the capabilities of the platform to support the creative process.

Let's take a look at the features announced in today's news.

This video from Canva gives an overview of the new Magic Studio AI features.

Canva Magic Design™ Overview

Magic Design™ is a boon for creators facing the dreaded blank page. It swiftly transforms written ideas or uploaded reference media into polished designs, paving the way for engaging content creation with minimal hassle.

Canva Magic Switch™ Overview

Magic Switch™ is here to help with the tedious task of repurposing content and reformatting designs. For example, if you have a social media graphic you want to turn in to a vertical infographic, this tool can help.

A simple click is now your magic wand to morph content across various formats and languages.

I love this feature because it helps content creators scale their efforts across channels more easily.

Canva AI-powered Image Editing Overview

With features like Magic Grab, Magic Expand, and Magic Morph, editing images is a breeze. Whether it's repositioning subjects, fixing framing, or adding thematic effects, these tools make image editing an effortless endeavor.

Canva Magic Media™ Overview

Magic Media™ generates visual assets from textual prompts or existing images, making the quest for the perfect visual asset a dream come true. The integration of AI tools like DALL·E and Imagen further enriches the creative palette available to users.

Canva Magic Animate Overview

Magic Animate is your ticket to captivating audiences with lively animations and transitions, all achieved with a single click. It's an answer to the erstwhile time-consuming process of animating designs.

Canva Magic Write™ Overview

Magic Write™, now with a brand voice feature, not only helps draft initial content but ensures it resonates with your brand's unique tone. It's a dependable companion in overcoming writer's block and enhancing the impact of your text.

Magic Studio is not merely a set of tools; it's a leap towards an AI-integrated future of design, where creativity meets efficiency. Its launch is a testimony to Canva's relentless endeavor to empower the world to design effortlessly.

About the Author

Hi, I'm Justin and I write Brand Credential.

I started Brand Credential as a resource to help share expertise from my 10-year brand building journey.

I currently serve as the VP of Marketing for a tech company where I oversee all go-to-market functions. Throughout my career I've helped companies scale revenue to millions of dollars, helped executives build personal brands, and created hundreds of pieces of content since starting to write online in 2012.

As always, thank you so much for reading. If you’d like more personal branding and marketing tips, here are more ways I can help in the meantime:

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